The Blog @ thelistbuildingsystem.com

Archive for the ‘Video Product Creation’ Category

Television is moving online. In the last year Internet TV has grabbed the attention of the biggest media corporations in the world. Disney has entered into a partnership with Brightcove and the BBC has partnered with YouTube. And this is just the beginning-what you see today is the tip of an iceberg that will keep on growing for years to come.

Anyone can be famous, as the promo for Cisco’s “Human Network” campaign says. Anyone can be a producer today, and that’s only half of it-anyone can be a broadcaster of video content on the Worldwide Web. Video sharing sites like YouTube have created a sort of producing frenzy in the video world, and to be honest about it, there is an enormous amount of junk online. But don’t let that turn you against the medium. New technologies and new business models make it surprisingly easy for companies and individuals to market and deliver video products on the Internet today.

Even if you have experience with video product creation in traditional formats like video cassettes, CDs, and DVDs, you may not be fully aware of how new tools available on the Internet can take your business to the next level. Here are some tips on how to get started:

Think about what you’ve read so far. Does it reinforce what you already know about Video Product Creation? Or was there something completely new? What about the remaining paragraphs?

* Don’t quit your day job-you don’t have to in order to test products on a web site. Some of the fastest growing sites on the Internet today were launched by people who had full-time jobs. They entered the market gradually by testing sales of new products and services on the Internet. When they were convinced that a niche market was there to sustain them, they plunged into the Internet business full time. Your numbers will tell you when to quit your day job.

* One of the best ways to build a niche market is by selling video products on the Internet. Look at the types of videos that other people are selling. Which ones would you want to buy? Which ones add something of value to your lif

e? Look around. When you find something you like, go ahead and buy it. If you have never purchased a video download on the Internet, you’ll be surprised by how easy it is. This is important preparation for you as a future marketer of online video products.

* The video you just purchased may be the best investment you ever make. Watch it from the point of view of a customer. Did you get your money’s worth? Would you buy another video product from the same site? If you aren’t completely satisfied, can you get a refund? Then watch the video from the point of view of a creator of video products. Why does this video work? How does it connect to my experience? And if the video falls flat on its face, why doesn’t it work? Why doesn’t it connect to me as a viewer?

As you provide answers to these questions, you will start to discover concepts that can be developed into your own video products for sale on the Internet. When you’re ready, all you need is a webcam, a computer, and a connection to the Internet.

Of course, it’s impossible to put everything about Video Product Creation into just one article. But you can’t deny that you’ve just added to your understanding about Video Product Creation, and that’s time well spent.

About the Author
By Anders Eriksson, feel free to visit my latest acquisition: Adsense Sites and make sure to download the free adsense sites package!

The following article covers a topic that has recently moved to center stage–at least it seems that way. If you’ve been thinking you need to know more about it, here’s your opportunity.

We are witnessing an explosion in Internet video. If you have never created a video product for sale on the Internet, trying your hand at a few simple viral videos for free distribution is a great way to learn skills that add value to your paid videos as you become better at using the tools available for creating and distributing video content over the Internet.

Viral video is rapidly becoming one of the most powerful marketing tools for boosting traffic to your web site. When you upload your video to YouTube, for instance, you simply need to copy the code that YouTube gives you and paste it into a new post on your blog. To distribute your video as a podcast, you only need to attach an RSS feed to it. As soon as you do that, your video product is ready to reach a potential audience of millions on the Worldwide Web.

If your Video Product Creation facts are out-of-date, how will that affect your actions and decisions? Make certain you don’t let important Video Product Creation information slip by you.

Video podcasting is going to have an even greater impact on the Internet than audio podcasting has had. Don’t let the terminology throw you: Video Podcasting involves nothing more complicated than copying and pasting code into your web site or blog to make a video clip available on the Internet for other people to view.

With the tools available today, it has become very easy and inexpensive to create and distribute video products.

The ease with which a video product can be uploaded to video sharing sites like YouTube and Google Video is bringing about an explosion in Internet video. YouTube started as a site where individuals could share home videos with friends and family members. And although the bulk of the video content on YouTube continues to be home videos produced by amateurs, the site is beginning to attract professional content producers and large media companies. YouTube recently entered into a partnership with the BBC, for example, which illustrates how professional video content is beginning to move online.

How to distribute your video product on the Internet
Once you have created, captured, and uploaded your video to an Internet site, it’s easy to distribute your video content over the Internet. (Technically, a video product does not become a “podcast” until it has an RSS feed attached to it.) Almost all blogging software has built-in RSS capability, which is the easiest way to distribute a video product over the Internet.

Once you post your content online, simply copy the “embed” code given by YouTube, Google Video, or any of the other popular video sharing sites, and paste that into a new post on your blog. You can then submit your RSS feed to any of the video broadcast sites, and your video is on the Internet. By using a free service like FeedBurner, you make it easier for people to find you and to remember you. Whenever you post a new video on your blog, FeedBurner updates your RSS feed and alerts all the video distribution channels, as well as your blog’s subscribers.

Knowing enough about Video Product Creation to make solid, informed choices cuts down on the fear factor. If you apply what you’ve just learned about Video Product Creation, you should have nothing to worry about.

About the Author
By Anders Eriksson, feel free to visit my latest acquisition: Adsense Sites and make sure to download the free adsense sites package!

Customers know fluff when they see it-nothing makes us angrier than discovering that we’ve paid money for a lot of hot air when we expected to receive content. Just think about the last time you walked out of a movie theater before the end of the film-you felt cheated. Don’t ever make your customers feel cheated, and they will repay your efforts and your time with their loyalty and their testimonials.

Choose the right topic
What do you know how to do that would add value to your customers’ lives if you could show them how to do it? If you can teach people how to build a cabinet, for instance, you have a great subject for a video product to sell on the Internet. If you lost weight and got into shape following your own exercise routine, or if you stopped smoking and have helped others to stop smoking, you have a subject for a video product that customers will want to buy.

If you have a gift for inspiring people with stories or motivational talks, you have a product that can give tremendous value to someone’s life. In short, whoever you are, whatever you do, you probably know how to do something that thousands of people would want to know how to do, too-if the product existed, and if customers knew where to find it.

The information about Video Product Creation presented here will do one of two things: either it will reinforce what you know about Video Product Creation or it will teach you something new. Both are good outcomes.

If you don’t have an idea for a video product, but you have a strong desire to get into the business of video publishing on the Worldwide Web, you can partner with someone you know. Your partner provides the talent and you provide the management, which after all is the business model that allows almost all large video and film projects to be developed, produced, marketed, and distributed.

Believe in yourself and the customers will follow
Believe in yourself-be sure to guarantee your paid videos. Have the courage to do this, and you’ll start to build the type of customers that become a volunteer marketing force for your business. Let customers know they can get a refund if they aren’t completely satisfied. If you give your customers information of value to them, and if you have delivered the content in an enjoyable and entertaining format, your guarantee of customer satisfaction will act as a powerful marketing tool to boost sales.

Never try to cover up a lack of content by adding surface production values for cosmetic effect. No matter how good a video product looks to the eye, it will make customers very unhappy if they don’t find anything of value in the content. And never add on footage just to make the product longer so you can justify a higher selling price.

Give your customers a product that adds value to their lives, and they will become loyal repeat buyers and customer evangelists for your company or your blog. Believe in your video products and your customers will believe in them, too.

There’s no doubt that the topic of Video Product Creation can be fascinating. If you still have unanswered questions about Video Product Creation, you may find what you’re looking for in the next article.

About the Author
By Anders Eriksson, who just launched this great product..
- Do you want to make Your PDF files viral

? Use This Secret Viral PDF Rebrander: Viral PDF

It’s easier than ever to create a video product for sale on the Internet. All right, I know you can’t compete with the big media corporations if your dream is to produce the next Lord of the Rings Trilogy. (In that case, your goal should be to get a job at a production studio and work your way up.)

But creation and distribution of online video products has become so easy-and so economical-that anyone with an Internet connection can become a broadcaster of video content for the Worldwide Web. (The faster your server connection, the better-a broadband connection is ideal for uploading video content to the Internet.)

As an Internet marketer, you need to be aware of what you can achieve by creating video products for sale on the Internet:
* The sale of video products lets you launch an online business with a minimum cash investment.
* If a video product is unsuccessful, it’s easy to pull it off the market without running up losses-you don’t have to invest in inventory to launch an Internet video business.

If you find yourself confused by what you’ve read to this point, don’t despair. Everything should be crystal clear by the time you finish.

Find a vision for your video product. The keys to creating a successful video product are the same as the keys to success in any business venture: establish priorities and stay focused on your goal. Your vision must be to create a video product that adds something of value to your customers’ lives. Inspirational videos and how-to videos accomplish this goal-one of these areas is a good place to start. Keep these simple tips in mind as you start to develop a video product for sale on the Internet:

Focus on your strengths. Find one thing that you do well and build your video around it. Don’t spend a lot of time trying to fix your weaknesses-we all have them. Successful people spend most of their time doing what they do best-they concentrate on their strengths.

Stay in touch with your customers. Businesses fail when they stop listening to what their customers are saying. Always approach your video business as a system that needs to be constantly improved to maintain your advantage over the competition. Stay focused on your customers. Concentrate on creating a video product that adds something of value to their lives.

Test the market. You don’t have to quit your day job to start creating video products to sell on the Internet. Most people think that great companies are established by entrepreneurs who risked everything to test a business idea.

The truth is that many successful Internet entrepreneurs launch and test their business systems without quitting their jobs. You can create a video product without leaving your job, test the market on your web site or blog, and tweak the business system until the profits tell you when to plunge into the new business full time. Your chances of success can be greatly increased by making a gradual entry into an Internet video business.

About the Author
By Anders Eriksson, who just launched this great product..
- Do you want to make Your PDF files viral? Use This Secret Viral PDF Rebrander: Viral PDF

Have you ever wondered what exactly is up with Video Product Creation? This informative report can give you an insight into everything you’ve ever wanted to know about Video Product Creation.

What’s the secret of a great video product? As Edison said, “Genius is 1% inspiration and 99% perspiration.” It requires vision, determination, self-discipline, and a daily commitment to concentrate on the project. Getting started is usually the hardest part. Once you’ve started to make progress toward your goal of shooting a video for sale on the Internet, a fountain of energy is created around the project that will carry you through to successful completion-as long as you stay focused on your daily goals and priorities.

Many people simply never get started. If you want to create video products to sell on the Internet but don’t know how to get started, think about a story that you can share at www.cisco.com. You may have seen Cisco’s promotional campaign for the “human network.” Cisco (www.cisco.com) is the company behind development of what has become the standard for virtual communication: Internet Protocol (IP). Cisco’s new platform, TelePresence, offers network services to link partners, coworkers, and customers over a worldwide IP network.

If you’ve been thinking about how to harness the power of video for boosting your traffic and sales, the Cisco homepage is a good place to get some ideas. They are running one of the most effective promotional campaigns I’ve seen in a long time: “Welcome to a network where anyone can be famous,” says the voice over in the Cisco campaign. “Welcome to the Human Network.”

Hopefully the information presented so far has been applicable. You might also want to consider the following:

Here’s how it works. Cisco wants you to share your story-talk about how the “human network” has helped you make something extraordinary happen. Describe how network technology helped you connect with other people in new ways to make something happen that never could have happened before. Talk about how this experience changed you-what has changed in the way you live, work, or learn how to do new things? Focus on how your experience illustrates the “Power of Us”-how does it illustrate the power that is created when people are connected? How can your story benefit other people

? Describe the technology that brought these benefits to your life.

When you go to the Cisco page, you’ll quickly see where to enter your story in text form. I recommend that you also script your story and shoot it with a webcam or camera phone. Inspirational videos are the one of the biggest-selling genres on the Internet. This exercise can help you get your feet wet. You never know what might happen-a motivational video may grow out of your script that creates a great video product for sale on the Internet.

Time Magazine’s 2006 Person of the Year was “You.” Business Week did a report on “The Power of Us.” Many centuries ago the Roman statesman Cicero said, “If you wish to persuade me, you must think my thoughts, feel my feelings, and speak my words.” The more things change, the more they remain the same-connect with other people and you’ll never run out of ideas for great video products to sell on the Internet.

About the Author
By Anders Eriksson, who just launched this great product..
- Do you want to make Your PDF files viral? Use This Secret Viral PDF Rebrander: Viral PDF

When you think about Video Product Creation, what do you think of first? Which aspects of Video Product Creation are important, which are essential, and which ones can you take or leave? You be the judge.

The best video products always have a natural look; the action seems to unfold spontaneously. But as anyone who has ever worked on a professional video project can tell you, it takes great planning to produce a feeling of spontaneity. Experience teaches that most problems encountered during the creation of video products are caused by bad planning-or a total lack of planning.

You’ve probably seen the short videos that cisco.com is using in its campaign to promote the “human network.” In one of the more memorable videos, a kid named Myles dances in his kitchen. An older male (probably his big brother) points a camera phone at Myles and says, “Do something cool.” Myles performs some nifty dance steps as the spot shows people all over the world watching the 30-second video on their camera phones and laptops. Finally we see a child, about the same age as Myles, in a crowded street. He looks up in awe at the big screen in Times Square as the Myles video plays in the heart of New York City.

This is an excellent video. And what makes it excellent is that everything that goes on in it seems so spontaneous. Whenever this happens, you can be sure that a lot of careful planning went into those 30 seconds. I hope you get the chance to see this video. If you haven’t seen it yet, just go to www.cisco.com. If you are thinking about creating your first video product, you can learn a lot from studying spots like the Myles video.

See how much you can learn about Video Product Creation when you take a little time to read a well-researched article? Don’t miss out on the rest of this great information.

If you’re serious about creating video products for sale on the Internet, one of the best things you can do to learn how to plan and produce great material is to consciously study and analyze your favorite videos. If you have it in your blood to create video products, I’m sure this is something you’ve already been doing. If you’re just starting to think about how to create your first product, develop the habit of watching your favorite videos from a different point of view. You’re no longer a consumer of video products-now you must watch as a producer or broadcaster would watch. When something works, always ask yourself why it works. And when something flops, ask yourself why it didn’t work.

Before we leave Myles and his road to Times Square, the first thing you should do is plan a 30-second video product. Approach the project as seriously as if you were doing it for hire.

Shoot it with your camera phone-or with somebody else’s camera phone if you don’t have one-and do it for the purpose of posting it on YouTube or any of the other video sharing sites. The important thing is to get started.

When you think about how easy it is to get started as a creator and publisher of video products, you can’t afford not to take advantage of the power of video to drive traffic to your web site or blog. With a little practice you’ll soon be selling professional quality video products on the Internet.

About the Author
By Anders Eriksson, who just launched this great product..
- Do you want to make Your PDF files viral? Use This Secret Viral PDF Rebrander: Viral PDF

When most people think of Video Product Creation, what comes to mind is usually basic information that’s not particularly interesting or beneficial. But there’s a lot more to Video Product Creation than just the basics.

In the past year it has become easier than ever to launch an online video business-or even start your own niche TV channel. Brightcove.com is the best package available for marketing and selling your online video products. This site provides Internet publishing services, which means that you can create your own Internet channel on Brightcove.

Brightcove includes everything you need to sell video content to your customers: digital rights management support, payment processing, download and delivery, and customer service support. You set rental and sale prices for your video downloads.

(You can rent video downloads for one, three, seven, or thirty days.) Brightcove lets you launch an Internet video channel on your own web site and grow your channel into a thriving online video or TV business. Brightcove also lets you grow your business through syndication to affiliate web sites. This is Internet video at its best.

What makes this site so special is the Brightcove business model. Members can select one of various revenue streams and control where their content appears on the Internet. One revenue option is to allow Brightcove to add their advertising to your video-when this happens, they split advertising revenue with you. (No ads are run on paid video downloads.) Brightcove gives producers control over how ads appear in their videos. A company can even choose to host its content on the Brightcove platform and set its own rates for advertising.

Truthfully, the only difference between you and Video Product Creation experts is time. If you’ll invest a little more time in reading, you’ll be that much nearer to expert status when it comes to Video Product Creation.

The Brightcove Platform for professional content providers and marketers allows you to set up video channels on your own web site and syndicate your video content to affiliate sites. As your audience increases, your revenue from sales and advertising will also increase.

A free Brightcove Network account gives you unlimited access to video broadcasting, storage, delivery, and distribution services. As soon as you register, you can start publishing your videos and set up your Internet channel. The best thing about Brightcove is how it empowers users. You used to be a creator of video products for the Worldwide Web-Brightcove gives you the power to be a broadcaster of online video products.

Concentrate on what you do best
One of the most powerful aspects of the Brightcove Platform is how you can use it to create a community of users around your site. Brightcove lets you create what is essentially your own YouTube niche site. You can encourage viewers to put their own videos on your site, just like users do on YouTube. You control all aspects of this process, of course-review, approval, and publishing of videos uploaded by your viewers.

The greatest benefit of Brightcove is that it lets you concentrate on what you do best-creation and marketing of video products. This is astonishing; it is now possible to launch an Internet TV channel without the huge capital investment traditionally required for putting a show on the air. Brightcove is a platform that can scale to handle whatever you give it, and it is already hosting content from some of the largest media companies in the world.

Of course, it’s impossible to put everything about Video Product Creation into just one article. But you can’t deny that you’ve just added to your understanding about Video Product Creation, and that’s time well spent.

About the Author
By Anders Eriksson, who just launched this great product..
- Do you want to make Your PDF files viral? Use This Secret Viral PDF Rebrander: Viral PDF

The explosion of Internet video proves one thing-you don’t have to be a professional producer of video content to reach a huge audience on the Worldwide Web. If you have expert knowledge about something that can benefit customers, you can be the star of your own how-to-do-it video product line.

Decide what kind of video product you want to create: educational, motivational, generic inspirational, “how-to-do-it” and comedy are popular genres of video products for sale on the Internet. Don’t pick a genre just because it sells for other people. Pick something you’re passionate about. Your passion-or lack of it-will always show in whatever you produce, and this is true whether you’re standing in front of the camera or behind it.

Suppose you build houses. You may want to create a promotional video to persuade companies and individuals to hire your services. This is the type of video product that you want potential customers to access freely at your web site or blog. Another type of product that can create a good revenue source is an educational video. As an independent contractor, you know all the ins and outs of the business. An educational video product aimed at teaching customers everything they need to know before choosing a contractor and beginning a construction project can give people valuable knowledge that they are willing to pay for. And of course the do-it-yourself home improvement market is one of the largest revenue producers in the United States.

You can see that there’s practical value in learning more about Video Product Creation.

Can you think of ways to apply what’s been covered so far?

Let’s take the example of an independent contractor one step farther. Every tip that you can present and package in a 15 to 30 minute “how-to” video can generate a significant revenue stream that makes money for you over a period of several years. Think of how the do-it-yourself home improvement market has exploded on television over the past few years. The Internet opens up this huge market to anyone with a camera, a computer, and expert knowledge of how to do something that adds value to consumers’ lives.

Always remember to talk about benefits
When you stress the benefits that come with successfully completing a project, you add value to your customers’ lives. And when that happens, you create a force of “customer evangelists”-people who are eager to tell others about how you created something of value for them. Whenever you make customers happy, always ask them to give you a testimonial to use for promoting your product or service. Businesses know the value of written testimonials, but think about the benefits of filming testimonials to put on your web site.

In fact, if you have no experience in the creation of video products, a video testimonial from a satisfied customer is a great way to start. You don’t have to go out and look for acting talent-the best talent is a real person who can be natural in front of a camera and just talk about the benefits of your product or service. Post this as free content on your site and watch your sales increase.

If you’ve picked some pointers about Video Product Creation that you can put into action, then by all means, do so. You won’t really be able to gain any benefits from your new knowledge if you don’t use it.

About the Author
By Anders Eriksson, who just launched this great product..
- Do you want to make Your PDF files viral? Use This Secret Viral PDF Rebrander: Viral PDF

The only way to keep up with the latest about Video Product Creation is to constantly stay on the lookout for new information. If you read everything you find about Video Product Creation, it won’t take long for you to become an influential authority.

If you have a camera phone and a computer, you can create a video product and distribute it on the Internet as free or paid content. Video podcasting is the simplest and least expensive way to create and distribute a video product on the Internet. Anyone with a broadband connection and some simple tools can create an Internet channel today to broadcast content to a potential audience of millions.

Produce your video
The easiest way to capture video content is to shoot it with a digital video camera or camera phone. If you want to create the highest quality, you can use a webcam. And if your digital still-camera has a recording feature, you can shoot video clips with it, too. If you have a Mac, you can use iMovie or Final Cut Pro to capture a video directly from your camera. If you have Windows XP or Vista on your PC, you already have all the basic video capture and editing software you’ll need, so you can get your feet wet without investing additional money in software. If you decide to invest in software, Adobe Premiere Pro is the best program to use to upload video to your computer.

The marketing power of viral video
The majority of video content on the Internet is transmitted virally and downloaded freely, so you may want to consider the advantages of producing viral videos as well as paid video content. Viral videos can dramatically increase traffic to your web site or blog. Popular viral videos featured on the YouTube homepage can bring millions of new visitors in just a few days to the site that the video links to.

I trust that what you’ve read so far has been informative. The following section should go a long way toward clearing up any uncertainty that may remain.

Viral video is one of the most effective and powerful tools that you can use to increase traffic to your site. If you’ve designed your site to achieve a good conversion rate of visitors to sales, then you should always consider the creation of viral video content as one of your key marketing strategies. People come to your site because they liked one of your viral videos; when they visit your site, they find out about paid video downloads, eBooks, and other products and services you offer.

You can post your video content on YouTube and Google Video for free. Include your web site or blog URL at the beginning of the text description of your video. If viewers like it, their comments will achieve a high ranking for your video. When your ranking increases, you may find it featured on the YouTube home page. Other web sites and blogs will want to link to your video, individual viewers tell their friends about it, and then you have a popular viral video, which spreads over the Internet to an audience of millions. This can bring a dramatic increase in your traffic and sales.

Build your community of users first, talk to advertisers second. When you have more traffic, be sure that you know your demographics. When you know how many people are visiting your site-and something about them-you’re ready to show the figures to advertisers.

About the Author
By Anders Eriksson, recommending this great product..
- Do you want to make Your PDF files viral? Use This Secret Viral PDF Rebrander: Viral PDF Professional

The revolution in Internet technology has made video publishing possible for anyone with a camera phone, a broadband connection, and a few widely available tools that in many cases are completely free. And what a revolution it is-we used to be producers of content, but new technologies and platforms are empowering us to be broadcasters of video products for distribution and sale on the Worldwide Web. Here are some simple tips to keep in mind when you create your video products.

Why your choice of topic is so important
The most important factor in determining the success of your video is your choice of a topic. If you can’t cover the topic in 30 minutes or less, you need to focus on a single theme within that topic.

Always remember that your goal is not to show people everything you know about a subject. Your goal is to identify one problem, one thing you think your viewers need and want to know how to do, and then focus on showing them the best way to solve that problem. Don’t add on another topic-keep it for your next video product. Strip away all the excess baggage until you narrow the focus to a single topic. Then give it to the viewers without going in other directions at the same time.

The best time to learn about Video Product Creation is before you’ re in the thick of things.

Wise readers will keep reading to earn some valuable Video Product Creation experience while it’s still free.

Keep it simple – Keep it moving
Once you have chosen a topic, you’ll need to consider the length of your video. The most successful videos are no longer than 30 minutes, which is a good rule of thumb for thinking about how long you’ll be able to keep the viewer’s attention.

Pace is very important in video production. You know more about pace than you think-just imagine all the times you’ve switched away from a slow-moving TV program, or all the times you’ve fallen asleep during a movie. When you start wishing that a movie or program would move faster, you have identified a problem with the pace of the show.

It’s hard for experienced professionals to maintain an interesting pace for 60 minutes. Keep this in mind when you’re planning your video-don’t try to handle more than 30 minutes on your first attempt. Keep it simple; a shorter video can be much more powerful and effective if you are careful to keep it moving at an interesting pace. A lively 15 to 20-minute how-to video will be much more successful than a longer product that seems to drag on and on. A lot of short videos (10 to 15 minutes) sell for up to $14 or $15 dollars on Internet sites. Longer formats (60 to 90 minutes) sell for anywhere from $40 to over $100.

If you already have experience with short formats and want to try a more ambitious project, set your sights on a sixty-minute video. Think of ninety minutes as your maximum duration for a how-to feature, but only after you have been successful with shorter video products. In all cases, start small and work your way up to longer formats.

About the Author
Have you downloaded Anders’ latest information for adsense publishers yet? Download these new fresh sites from this all new website, called Adsense Ready Sites